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Logo is a graphic mark, icon, or symbol commonly used by commercial enterprises, organizations, and even individuals to aid and promote instant public recognition. Your logo is your company's most important design element because it's the basis for all your other marketing materials: stationery, packaging, promotional materials and signage, which ultimately will help define and recognize your companies brand.

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Brand is a sum of all the things that make up your company, and that communicate a specific message. It is the impression you leave, and the image you project. Your brand is your companies promise to your customers. An effective brand gives you a major edge in increasingly competitive markets.

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Over the past 3 decades I have work on well over 100 logos and help create many timeless and recognizable brands for individuals, small businesses to large corporations world wide.